About | SWL Collection
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Hello From SWL Cosmetics & Vicki Irvin!

The SuperWoman Lifestyle (SWL) Cosmetics Collection was created and designed for women of color by leading business consultant and entrepreneur Vicki Irvin in 2013 and is 100% black owned and operated.

The SWL Movement is made up of thousands of women world-wide in pursuit of their dreams! After being inspired by and privileged to have worked  with and coached so many amazing women over the years,Vicki decided to expand her brand and create a luxury cosmetics line celebrating the many hats and roles that ladies fulfill in life.

Life is hectic. Being a woman in pursuit of it all is hectic. As women we are taught to take shortcuts wherever we can just to get by. Put yourself last and everyone else first.

Well we here at the SWL Cosmetics Collection don’t want for you to have to take shortcuts, even if it’s just for 5 minutes a day.

Don’t dim your light and don’t skimp on putting your best face forward. The SWL Cosmetics Collection is a luxury line of high quality make-up designed for classy and sophisticated women of color looking for rich high-quality, long lasting products that make them feel like a million dollars both inside and out.



SWL featured In Sophisticate's Black Hair TWICE!

Finally there is a full quality, CLASSY collection of  color rich pearls, cremes, matte lipsticks, liquid mattes and lip glosses that suit your needs. In addition, the SWL Collection boasts a vast array of gorgeous Eyes shadows, Eye Liners, Lip Liners, Blushes, Highlighters and cream foundations. From the boardroom, stage, party, or simply playing with the kids, you can now look beautiful doing it ALL.

*SWL Cosmetics are Paraben and Cruelty-FREE!

We hope you join our SWL Family & remember it's okay to put YOU first sometimes!

The SWL Cosmetics Collection Family!



Singer Chante Moore is the Official Celebrity Face of SWL!

We are thrilled to have Singer & R&B Diva CHANTE MOORE as the beautiful celebrity face and brand ambassador of the SWL Collection. As a singer, mom, entertainer, TV star and entrepreneur, she embodies the woman being all she can be in Business, Beauty & Balance! Join us!